We are thrilled to announce you to definitely Jacknife are best the latest wade-to-paign having Hard-rock Lodge & Casino Ottawa-the latest brand’s first-actually ever Canadian place! Because Hard rock embarks towards an excellent $350M extension and rebrand, our company is honoured to help you profile a campaign that not only remembers Difficult Rock’s heritage but also amplifies the ability in the Ottawa.
Known for taking immersive enjoyment experience international, the tough Stone� is certainly a favourite international place to go for locals and you may travelers alike. The company is within a vibrant era off extension and revitalization, and the phase is decided getting a huge opening of Canada’s basic Hard rock Hotel & Casino � that have Jacknife leading the newest charges to develop the newest go-to-paign for their Ottawa area.
HRI became the initial actually-owned playing company appointed a U
�Our 350 million buck expansion and you will rebranding have a tendency to interrupt the resort, enjoyment, hospitality, and you will gambling opportunities within the East Ontario and you may past,� states Christine Crump, President of Hard rock Hotel and Local casino Ottawa. Canadians will no longer need certainly to mix a boundary to experience all of that Hard rock is offering. Jacknife’s works coincides to the business-category works and you will feel i submit to the guests.�
The latest scope of Jacknife’s work is sold with a complete strategic and creative growth of the fresh new go-to-paign, that have a watch building thrill and you will operating involvement all over every touchpoints. The brand new campaign will embody the latest essence away from Hard Rock’s brilliant culture, ensuring the opening becomes an effective beacon to possess recreation candidates.
�Our company is very happy to work together which have an international brand name such as Hard-rock from the particularly a crucial time,� claims Mikey Richardson, Co-Creator and you will Executive Creative Manager during the Jacknife. �Top honors-as much as the fresh 2025 release gives us the opportunity to carry out things really pleasant-a campaign that not only remembers Hard Rock’s heritage and amplifies the ability inside the Ottawa.�
So it commitment emphasizes mission- https://luckycasino-ca.com/nl/app/ motivated storytelling, with each other Jacknife and hard Stone Lodge & Gambling establishment Ottawa focused on curating a smooth, high-effect brand sense that can put the brand new phase to own a grand opening such as no other.
Hard-rock International (HRI) the most worldwide approved companies which have venues during the more than 74 places spanning 313 locations where tend to be owned/subscribed otherwise treated Accommodations, Casinos, Stone Stores�, Live show Spots and Cafes. Its Unity by the Hard rock� all over the world support system rewards professionals to have doing what they like round the using functions worldwide. HRI together with released a m&a named Hard-rock Electronic in the 2020, an online sportsbook, shopping sportsbook and you may internet gambling program. You start with an Eric Clapton drums, Hard-rock is the owner of the newest world’s premier and more than rewarding type of genuine musical collectibles in the more 88,000 bits, which can be demonstrated within its metropolitan areas worldwide.
S. Best managed Company because of the Deloitte Individual and the Wall Road Journal inside the 2021 possesses since the been honored four times. Hard-rock was also honored by the Forbes among the Planet’s Better Businesses, together with Finest Employers for females, Variety and you may The brand new Grads and you will a top Higher Workplace regarding Traveling & Recreational, Gambling and Entertainment Community. On the 2022 Around the world Playing Honours, Hard rock is actually named Homes-Based Agent of the season into the second amount of time in four ages.
Hard rock Globally already holds funding grades out of number one investment-degrees rating firms: S&P Globally Ratings (BBB-) and Fitch Recommendations (BBB). For more information on Hard-rock International, check out hardrock otherwise store.hardrock.
Rideau Carleton Casino commercially started since the Rideau Carleton Raceway inside 1962, because Canada’s earliest-ever before five-eighths distance oval and has now already been a switch element of Ontario’s use rushing neighborhood from the time. Since the inclusion out of betting inside , the metropolis off Ottawa has already established around $six billion annually and more than $106 mil in total money to possess hosting Rideau Carleton Gambling establishment inside the brand new Federal Funding Region.
With eager anticipation of your beginning of your own the new Hard rock Resorts & Casino Ottawa, Rideau Carleton Gambling establishment stays unlock 24/seven, ready to serve the website visitors with similar work and excitement. Hard-rock was working to build a different county-of-the-art recreation studio that may in the near future give the new iconic Hard-rock brand name so you’re able to Ottawa and you may enliven the metropolis such as nothing you’ve seen prior. Coming services ought to include a modern hotel design having 150 rooms, plus twenty two suites, extended gambling flooring as well as one,500 slot machines, 40 live-actions dining table game, and you can high-limitation gambling. Travelers can also enjoy more than 10 restaurants, taverns, and you can lounges, such as the legendary Hard rock Cafe and you can Council Pine Steakhouse. The hotel will also be the place to find the new classic Material Shop, a-1,800 in addition to chair Hard rock Live place, and real musical collectibles.
The fresh new studio is a significant driver regarding jobs production and will implement over 700 regional citizens, once accomplished. Hard-rock Resort & Gambling establishment Ottawa will continue the latest lifestyle regarding area funding due to regional sponsorships and you can nonprofit partnerships, improving the lifetime of people and folks exactly the same because the try dependent lower than Rideau Carleton Gambling establishment.
Rideau Carleton Gambling establishment try operated of the Hard-rock Globally and ruled by the Ontario Lottery and you will Betting Enterprise (OLG). Having OLG partnership, Rideau Carleton Gambling establishment shows a regular commitment to in charge gambling with complete implementation of OLG’s Takes on that is recognized through the RG Look at accreditation program.
To learn more about Rideau Carleton Gambling establishment, visit rideaucarletoncasino
Jacknife are another, full-solution creative brand service headquartered during the Toronto, Canada. With over 29 years of business feel, Jacknife might have been at the forefront of providing exceptional advertising and you can creative methods to a diverse directory of clients. By leveraging the fresh new strong mixture of proper advancement, Jacknife allows labels to build extreme company worth through the energy regarding advancement.